Media and Collective Identity
How do the contemporary media represent:
-Nations, Regions and ethnic/social/collective groups of people in different ways?
How does contemporary representation compare to previous time periods?
What are the social implications of different media representations of groups of people?
To what extent is human identity increasingly 'mediated/?
Critical Perspectives in Media
Analyse the representation of and/or the collective identity of one or more groups of people
- National cinema, television representations, magazines and …. gender, representations of youth and youth culture, post 9-11 representations of Islam, absence/ presence of people with disability in two medias.
Theoretical Approcahes to Media Representations of Youth
Essay Guidelines :
Utilise : Explanation/ analysis/argument (16-20 marks)
Show examples of collective identity, analyse the example and show how it relates to media theory relating to representation and collective identity
Explain the effects of media representations on individuals/ or society as a whole
(must use historical (5 years old or greater) and contemporary texts (less than 5 years old))
Use of Examples (16-20 marks)
Be very clear in the examples that you use e.g.
"Ck-One" versus Calvin Klein 1994 advertisement of the CK-One shows gender ambiguity
Examples of theories, text and industry knowledge are clearly connected together in the answer. History and the future are integrated into the discussion with conviction.
Use of Terminology (8-10 marks)
You should use contemporary media theory and the command of the appropriate conceptual and theoretical language is excellent
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